SWSE Play It Forward is the charitable arm of SW Sports and Entertainment (SWSE), uniting the energy of Sudbury’s top sports teams with community-focused initiatives.
We are dedicated to empowering the Greater Sudbury community through the transformative power of sports and physical activity. By raising funds to support local charities and initiatives, we work to break down barriers and ensure everyone, regardless of financial circumstances, has access to opportunities for health, fitness, and recreation. Supporting Youth Through the Power of Play is at the core of what we do, ensuring that young people have the tools to thrive.
Our Values
Inclusivity
Everyone deserves the opportunity to participate in sports and physical activities.
Health & Wellness
We are committed to fostering physical, mental, and emotional well-being.
Empowerment
We create opportunities for individuals to achieve their full potential.
Integrity
Transparency and accountability guide our actions and decisions.
Supporting Our Community Through 50/50
Through our 50/50 draws, Play It Forward raises vital funds for local organizations and initiatives that promote health, fitness, and recreation. Proceeds directly support efforts to eliminate barriers to sports and physical activity, ensuring that low-income youth and families can participate in programs that foster growth, health, and connection.
By participating in our 50/50 program, you not only stand a chance to win but also contribute to creating a healthier and more inclusive community.
Our Impact
Through sports, we create pathways to brighter futures. Whether it’s providing resources for local charities, opening doors for youth to participate in sports, or promoting wellness through fitness initiatives, our work is rooted in the belief that strong communities are built on shared experiences and opportunities.
Do you have an organization that could benefit from our support?
Your support powers our mission to uplift communities and create opportunities through sports. Whether by volunteering, attending events, or partnering with us, you can help us make a meaningful difference. Together, we can play it forward and inspire lasting change.